Pay close attention to sales and services to deal with market competition-Jinkaitai company introduced three types of sales services

Release time:

2021-11-17

The value of the product comes from three aspects-quality, brand and service. At present, all kinds of miscellaneous brand products are flooding the market, prices are chaotic, and competition is becoming increasingly fierce. "Products" are no longer the only magic weapon to win. How to face reality and establish a brand image, Jinkaitai people maintain a high level of sobriety, that is, under the premise of ensuring product quality, pay close attention to three types of sales services. Only by flexibly using "services" and improving the quality of "services" can we gain a greater competitive advantage and stand out among many competitors.

distinguished from the latitude of time, the sales service is divided into the following three forms, namely, pre-sale service, sale service and after-sales service.

(1) Pre-sale service

The important contents of pre-sales service include: investigating user needs, "tailoring" according to user requirements, designing and producing marketable testing instruments; introducing technical requirements for the use and maintenance of testing instruments; promoting product performance; training for users Operating procedures for GKT series products (instruments); propose an economical and reasonable procurement plan to meet the needs of users; introduce relevant knowledge of the instrument and application fields; understand the potential needs of users, etc.

(2)Sale service

The main contents of the sale service include: patiently answer the problems encountered by users when purchasing equipment; solve the specific difficulties of users; provide users with technical training and education; deliver products to users on time; be responsible for the handling, packaging, delivery and Protection etc.

(3) After-sales service

The main work of after-sales service is the guarantee measures taken for the products sold by the company. The contents include: handling user's objections to the product; investigating users' comments on instrument products; providing users with spare parts; providing users with maintenance services; evaluation The actual effect level of the company's sales service; check and assess the sales service plan and implementation; collect, sort, and analyze the relevant information of the company's marketing work to provide a basis for formulating the next stage of marketing plan.

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